THE IMPACT OF GREEN PROCESS INNOVATION AND GREEN PRODUCT INNOVATION ON FINANCIAL PERFORMANCE

Niken Kusuma Handayani, Elva Nuraina

Abstract


This study examines the effect of green process innovation and green product innovation on financial performance among consumer non-cyclicals companies listed on the Indonesia Stock Exchange (IDX) during the 2021–2024 period. A quantitative research approach was employed using secondary data obtained from the companies’ annual reports and sustainability reports. From a population of 133 companies, 87 companies were selected as the research sample based on predetermined purposive sampling criteria. The hypotheses were tested using multiple linear regression analysis with the assistance of IBM SPSS version 26. The findings indicate that green process innovation has a significant effect on financial performance. Similarly, green product innovation is also found to have an effect on financial performance.

Keywords: Green Process Innovation, Green Product Innovation, financial performance


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References


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