THE EFFECT OF COMPETITIVE ADVANTAGE ON FIRM VALUE

Andini Ayu Fandhaniah, Maya Novitasari, Richo Diana Aviyanti

Abstract


This research aim unuruk Researching impact Competitive Advantage to Firm Value in the sector Consumer Cyclicals listed on the Indonesia Stock Exchange (IDX) during period 2021 – 2024. The methodology applied is quantitative with approach associative casual . Sample in studies This covering 60 companies with a total of 161 observation data after through the outlier filtering process . The data used diabolism from report annual and reports financial data released on the official BEI website as well as page company , then analyzed through regression line simple with SPSS version 24 assistance . Friends of study This show that Competitive Advantage has significant negative impacts towards Firm Value with level significant of 0.050. On the other hand , the coefficient determination (R 2 ) shows that Competitive Advantage no Can considered as the only determining factor Firm Value in the sector Consumer Ciclycals . implications from results study This is the need company For strengthen other elements such as performance finance , corporate governance , and management risk use can increase Firm Value with more optimal.

Full Text:

PDF

References


Andes, S.L., Nuzula, N.F., & Worokinasih, S. (2020). Competitive Advantage as a Mediating Factor for Creating Firm Value: A Literature Review. BUSINESS & BUREAUCRACY: Journal of Administrative and Organizational Sciences , 27 (1). https://doi.org/10.20476/jbb.v27i1.11760

Barney, J., Wright, M., & Ketchen, D. J. (2001). The resource-based view of the firm: Ten years after 1991. Journal of Management , 27 (6), 625–641. https://doi.org/10.1177/014920630102700601

Detta, JV, Hudzaifah, MA, Tandiayuk, J., Andarini, S., & Kusumasari, IR (2024). Product and Service Innovation as a Key Strategy in Increasing Competitive Advantage. Economics and Business Management Journal (EBMJ) , 3 (1), 38–42.

Dwi, A., Widayanto, R., Harmono, H., Apriyanto, G., & Hidayatullah, S. (2023). Vo lum e 2 0 I ssue 2 , D ecem ber 20 2 3 │pp. 1 0 7-1 24 Optimizing firm value: The impact of intellectual capital with competitive advantage .

Gultom, OG, Karamoy, H., & Rondonuwu, S. (2022). Capital Structure, Profitability, And Firm Value (Study In Listed Companies On Indonesia Stock Exchange Non-Cyclicals Consumer Sector For The Period 2016-2019). AFEBI Accounting Review , 7 (1), 37–49.

Nurul Azizah, L., Sidik, M., & Fauzan Rivano, M. (2022). Literature Review of Competitive Advantage: The Influence of Innovation, Creativity, and Consumer Satisfaction. Multidisciplinary Journal of Science , 1 (1), 264–273. https://doi.org/10.38035/jim.v1i1.37

Prajati, AB, & Purwanto, A. (2024). The Influence of Green Supply Chain Management, Competitive Advantage, and Company Performance on Company Value. Diponegoro Journal of Accounting , 13 (4), 1–13.

Setiowati, DP, Sastrodiharjo, I., Mukti, AH, Maidani, M., & Eprianto, I. (2024). The Influence of Corporate Governance Mechanisms and Risk Management Disclosure on Company Value (Empirical Study on Consumer Cyclicals Sector Companies Listed on the Indonesia Stock Exchange for the 2020-2022 Period). Jurnal Economina , 3 (2), 444–464. https://doi.org/10.55681/economina.v3i2.1222

Wijaya, E., Ali, Z., Hocky, A., Anton, A., & Oliver, W. (2023). Impact of Company Size, Income on Share, Debt to Equity, Total Assets Revenue and Net Profit on The Kompas 100 Company Value Index. Business Management and Accounting (ICOBIMA , 2 (1), 218–226. https://doi.org/10.35145/icobima.v2i1.4066


Refbacks

  • There are currently no refbacks.


 

 

 

 

 

 

 

Editorial Office:

Universitas PGRI Madiun

Kampus 3 Lantai 2

Fakultas Ekonomi dan Bisnis

Jl. Auri no. 14-16 Madiun