PENGARUH ARUS KAS, STRUKTUR MODAL DAN KINERJA KEUANGAN TERHADAP RETURN SAHAM DENGAN UKURAN PERUSAHAAN SEBAGAI VARIABEL MODERASI PADA PERUSAHAAN CONSUMER CYCLICALS SUB SEKTOR RETAILING TAHUN 2019-2023

Rosita Nur Safitri, Anggita Langgeng Wijaya, Rihan Mustafa Zahri

Abstract


This study aims to analyze the effect of cash flow, capital structure, financial performance on stock returns. The research method uses a quantitative approach with descriptive analysis, normality test, t-test processed using SPSS Version 24. The sample used was 160 retailing sub-sector companies listed on the Indonesia Stock Exchange in 2019-2023 with a sampling method using purposive sampling. The results of the study indicate that cash flow and financial performance have an effect on stock returns, while the capital structure variable does not affect stock returns. Company size can moderate the effect of cash flow on stock returns, while the effect of capital structure and financial performance on stock returns cannot be moderated by company size.

Keywords: Cash Flow, Capital Structure, Financial Performance, Stock Return, Company Size


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References


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