MAINTAINING HOSPITALITY LOYALTY: LEADERSHIP ROLES AND COMPENSATION WITH WORK MOTIVATION AS MODERATORS
Abstract
This study aims to examine the influence of leadership style and compensation on employee loyalty with work motivation as a moderation variable. This study was conducted on hotel employees in Surakarta with a quantitative method with a total of 125 respondents. Data was collected by questionnaire method and the data analysis used was multiple regression analysis. These results show that leadership style affects employee loyalty, compensation affects employee loyalty, work motivation affects employee loyalty, work motivation strengthens the influence of leadership style on employee loyalty, and work motivation strengthens the effect of compensation on employee loyalty
Keywords: Employee Loyalty, Leadership Style, Compensation, and Work Motivation
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