THE INFLUENCE MEANING OF WORK, WORK ENVIRONMENT, AND PROACTIVE PERSONALITY TOWARD EMPLOYEE CREATIVITY

Intan Febriyana

Abstract


This study aims to analyze the influence of meaning of work, work environment, and proactive personality on employee creativity at PDAM Tirta Taman Sari Kota Madiun. Employee creativity is a crucial element in fostering innovation and enhancing organizational competitivenes. This research employed a quantitative approach using a survey method involving 80 respondents. The data were analyzed using multiple linear regression. The results revealed that all three independent variables meaning of work, work environment, and proactive personality have a partially positive and significant effect on employee creativity. These findings indicate that employees who find meaning in their work, are supported by a conducive work environment, and possess a proactive personality tend to show higher levels of creativity. The practical implication of this study suggests that management should cultivate meaningful work culture, create a supportive work environment, and facilitate the development of proactive personality traits to boost employee productivity and innovation.


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